Causal

Causal

Software Development

The business planning platform for finance and beyond.

About us

The business planning platform for finance and beyond.

Website
https://go.causal.app/linkedin
Industry
Software Development
Company size
11-50 employees
Headquarters
London
Type
Privately Held
Founded
2019
Specialties
financial modelling, simulation, scenarios, ROI calculator, communication, sensitivity analysis, budgetting, and reporting

Products

Locations

Employees at Causal

Updates

  • Causal reposted this

    View profile for Taimur Abdaal, graphic

    CEO at Causal

    In honour of the epic 4-hour Acquired $MSFT pod that just dropped, here's a look at the key stats behind the 50-year journey to $3T → https://lnkd.in/eUyufRVT Most surprising stats: 1️⃣ As of 2020, Azure generates more revenue than the Windows/PC biz 2️⃣ Even at 221k employees, revenue per employee is ~$1m 3️⃣ At the height of the dot-com bubble in 1999, $MSFT was trading at 30x revenue ($20b revenue) 😂 Thanks to Ben Gilbert and David Rosenthal for an awesome pod! Check out the episode and our full dashboard with more stats, links in the comments 👇

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  • Causal reposted this

    View profile for Taimur Abdaal, graphic

    CEO at Causal

    Enterprise software sucks!!! That's why going PLG can actually help you win at top-down sales: Bigger companies typically go through a top-down sales process to buy Causal, but surprisingly, the fact that we're a PLG company actually helps us in enterprise sales: 1️⃣ Try-before-you-buy: enterprise prospects can sign up and try the product just like anyone else can. This lets them know exactly what they're getting into before buying. 2️⃣ Easier to implement: knowing that 100s of our customers use us self-serve gives enterprise buyers the confidence that Causal won't require months of implementation and weeks of training 3️⃣ Enjoyable to use day-to-day: sales reps can make any product look slick and usable, but since we're PLG, buyers know that we're not just hiding behind a polished demo, and that we'll always invest in user experience Buyers' expectations are changing, and building a product that can be used self-serve might be the best thing you can do for your enterprise customers ✅

  • Causal reposted this

    View profile for Jan-Erik Asplund, graphic

    Co-Founder at Sacra

    We worked together with Causal on a dashboard breaking down 12 of the fastest-growing companies in generative AI: Lambda Labs: $250M ARR (up 1,150%) CoreWeave: $465M ARR (up 1,760%) Hugging Face: $70M ARR (up 366%) Anthropic: $150M ARR (up 1,400%) Together AI: $10M ARR (up 900%) Photoroom: $50M ARR (up 150%) HeyGen: $19M ARR (up 1,800%) Hebbia: $10M ARR (up 2,045%) Harvey: $10M ARR (up 900%) Glean: $39M ARR (up 290%) For our analysis of growth, fundraising, and revenue multiples across each segment—from foundation models to infra to productivity apps to enterprise—check out the full dashboard on Causal (check comment below).

  • Causal reposted this

    View profile for Taimur Abdaal, graphic

    CEO at Causal

    We've partnered with Sacra to share their juicy proprietary dataset on private Generative AI companies → https://go.causal.app/ai Some surprising stats: ◆ Growth rates are accelerating with scale — Anthropic grew 15x last year! ◆ Compute is king — CoreWeave's partnership with NVIDIA let them grow 18x in 2023 ◆ It's super early days for AI products — AI infrastructure companies (foundation models, cloud GPUs) have attracted 10x more VC $$$ than consumer/enterprise AI companies Check out the full dashboard for more: https://go.causal.app/ai

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  • Causal reposted this

    View profile for Brent Farese, graphic

    CEO and Co-Founder at Aline

    We recently switched to Causal at Aline from Forecastr and I cannot say enough about how easy and powerful it is to use Causal to model all financials for a startup! Here's how Causal helped Aline get its financial projections in amazing shape for its Series Seed financing: Started with great templates for B2B SaaS, particularly the Startup Suite offered by Causal. Helped so much to be able to start with a base set of financial models for B2B SaaS and customize to Aline's particular use case. Don't start from scratch! The onboarding team at Causal was great in helping us customize the templates we used from the Startup Suite. We really liked the ability to expose our models publicly to investors and share the assumptions of the model. What's great is the Causal dashboard also lets an investor change those assumptions and do sensitivity analysis on the core assumptions of your model. We're working now to bring actuals into the financial modeling as a next step but just setting up forward-looking projections was great. Really recommend Causal to any early-stage founders that want to get a solid financial model together quickly. What modeling software do you use and what did you like/not like? Post in the comments.

    View profile for Taimur Abdaal, graphic

    CEO at Causal

    🚀 Today, we're very pleased to launch Causal 2.0 — the modern financial planning tool for startups and SMBs. This was our journey to get here: Over our first 4 years, we built Causal's foundation: a powerful and flexible modelling system. It can handle models way beyond what Excel can, and it can do it with 100x fewer formulas (no formula duplication) and a lot fewer errors (no cell references or VLOOKUPs). With lots of other stuff too, of course — live data integrations, scenarios, version control, nice data viz, dashboards etc. This got the company off the ground, growing to 100s of customers and 1000s of users. But there was one issue we kept coming up against — "time-to-value". Causal's core functionality was really powerful, but before you could tap into it you had to spend a bunch of time learning it. Our happy customers managed to get over that hump, but we'll have missed out on a lot of others that didn't make it 😢 To solve this, we spent the last 6 months re-thinking Causal's "packaging" and user flows to deliver value within 2 minutes after signing up. The key insight behind our new approach: start with your own data. By using the latest LLMs along with our hard-earned finance expertise, we've built a series of "wizards" that take your data and generate your first model/report for you, which you can then customise and build on. Today we're announcing these wizards, along with other features and resources to let you go from 0 -> 1 in Causal without lifting a finger, and then from 1 -> Power-User organically as you use the product. Here's what we're launching: 1. Financial model wizard: connect to QBO/Xero and get a v1 financial model + runway forecast out-of-the-box 2. P&L + Balance Sheet wizards: connect to QBO/Xero and get your full P&L and Balance Sheet with actuals out-of-the-box 3. Stripe integration + wizard: connect to Stripe and get a detailed SaaS metrics report out-of-the-box 4. Causal University: our brand new documentation and learning center, with video series 5. A bunch of other product improvements, which we'll be sharing over the coming days We've also released our battle-tested recommendations for the best finance tools for startups and small businesses: The Modern Finance Stack (link in comments). Over the coming week, we'll be diving deeper into each of these new releases. If you're still reading this — thank you 🙏 Check out our announcement video, read our finance tech recommendations, and if you haven't tried Causal yet, sign up for free and take Causal 2.0 for a spin!

  • Causal reposted this

    View profile for Bomee Jung, graphic

    Co-Founder & CEO of Cadence OneFive, speeding up climate-responsive construction in existing multifamily buildings

    I'm just constantly amazed by the tools we have these days! We recently added Causal to our finops suite! We now use: - Bluevine for banking (interest-bearing and integrated sweep network) plus an MMA account with Locus as secondary (because we <3 CDFIs) - Justworks for payroll and benefits (stellar customer support!) - The free Amex version of Airbase for virtual cards to make expense categorization a cinch - Quickbooks (for automated revenue recognition) and now - Causal for budgeting and monitoring spend and runway! After trying (hard!) with several other platform that were really made for finops pros at enterprise-scale operation or for accounting firms rather than #founders, I found it really easy to go from 0 to 1 on Causal with its set-up wizards. My one advice would be get up the learning curve with just QBO and some spreadsheets rather than trying to get all those juicy integrations working at once! h/t to Peter Nesbitt for bringing us Causal!

    View profile for Taimur Abdaal, graphic

    CEO at Causal

    Here are the 6 tools that will let you run finance at your startup with minimal admin: 1. Banking: Mercury 2. Accounting: Intuit QuickBooks 3. Payments + AR: Stripe 4. Corporate cards + AP: Ramp 5. HRIS + Payroll: Deel 6. Financial, planning, budgeting: Causal 6 years ago, you needed a separate tool for every single task, glued together with spreadsheets and monthly CSV exports. With the Modern Finance Stack available to us in 2024, 2 things have changed: ◆ Tools are interconnected: no more CSV exports ◆ Tools are multi-purpose: instead of having separate point-solutions for everything, modern tools bundle related tasks together (e.g. HRIS + Payroll with Deel, Corporate cards + AP with Ramp) A modern toolkit can save finance teams a tonne of time, and let early stage startups be self-reliant for much longer before needing to make a full-time finance hire. Read more about our thinking behind the Modern Finance Stack: https://lnkd.in/dJwuTaQj

  • Causal reposted this

    View profile for Taimur Abdaal, graphic

    CEO at Causal

    We just moved from ChartMogul to Causal for our SaaS metrics. Here's how our ARR reporting setup has evolved since we started the company: 1️⃣ Stage 1: Stripe dashboard — when we were getting our first customers, Stripe's dashboard was sufficient to track our ARR 2️⃣ Stage 2: SaaS metrics tools — once we had initial traction (~$500k ARR), we needed to start understanding more metrics: churn, expansion, NDR, etc. Stripe isn't great at these, so we needed to start using ChartMogul 3️⃣ Stage 3: Scaling — as we scaled, the nuances of ARR and metrics calculations became more important. We also needed to be able to slice these metrics by different dimensions, like customer segment and marketing channels. To get this flexibility, we switched to Causal. This has also let us now have all of our business' numbers and data in a single place (Causal) — our financial reporting, ARR reporting, forecasting, budgeting, and general BI. The icing on the cake? We saved hundreds of dollars per month. ChartMogul and other SaaS metrics tools charge based on your revenue, so this easily gets to $500-1000+ per month as your company scales. Read our full blog post here for more details: go.causal.app/chartmogul What are you using for ARR reporting right now? Would love to hear pros/cons of your setup!

    Why we switched from ChartMogul to Causal for ARR reporting - The Causal Blog

    Why we switched from ChartMogul to Causal for ARR reporting - The Causal Blog

  • View organization page for Causal, graphic

    9,884 followers

    Big congratulations to our co-founders Lukas Köbis and Taimur Abdaal for being mentioned in this year's Forbes 30 under 30 list for European Technology 👏 A special thank you to Zoya Hasan and the rest of the Forbes team for recognizing how Causal is helping startups and SMBs with all their business planning needs ranging from financial modeling to scenario planning to KPI tracking 📈 We are just getting started and have big plans to continue improving the product and customer experience in the coming months 👀 Congrats to all the other talented founders and operators who were also included in this list! Onwards and upwards 🚀 Read more here: https://lnkd.in/ek3S9VnM

    Forbes 30 Under 30 2024: Big Money Startups

    Forbes 30 Under 30 2024: Big Money Startups

    forbes.com

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Funding

Causal 3 total rounds

Last Round

Series A

US$ 19.8M

See more info on crunchbase