When every team uses different metrics and platforms, it’s hard to see the bigger picture, let alone act on it. Integrated measurement can offer a path to clarity, helping marketers align efforts and uncover what’s truly driving performance. https://lnkd.in/edgAkZaa
Wpromote
Advertising Services
El Segundo, CA 109,423 followers
Challenging Convention, Accelerating Growth 8-Time Ad Age Best Place To Work
About us
Wpromote is a top independent marketing agency that challenges convention to accelerate growth for brands. We believe every client, including legacy enterprise brands like Whirlpool, category leaders like Spanx, and fast-growing DTCs like Vuori, can maximize the business impact of media with the right outcomes-driven partner. Our holistic total commerce approach drives transformative results for retail brands across channels and purchase points, powered by our Challenger culture, deep business intelligence, and predictive Polaris platform. To stay ahead of the rapid evolution of commerce and consumer behavior, we put data-driven testing and experimentation at the heart of our organization and delivery model so our clients can outsmart instead of outspend the competition and move fast to capitalize on opportunities in an ever-changing media ecosystem
- Website
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http://www.wpromote.com
External link for Wpromote
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- El Segundo, CA
- Type
- Privately Held
- Founded
- 2001
- Specialties
- Paid Search & Media, Creative Services, SEO, Earned Social, Content Marketing, Feed Management, Paid Social, Facebook Advertising, Email Marketing, Display Advertising, Strategy, Local, Mobile, Google Analytics Consulting, and Digital Intelligence
Locations
Employees at Wpromote
Updates
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Volatility can reveal whether a brand knows what it stands for. Forrester’s VP and Principal Analyst Dipanjan Chatterjee challenges marketers to anchor their strategy in consistent value and grow from that foundation, rather than abandoning it when the going gets tough.
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Did you catch Wpromote's CMO Megan McDonagh on Total Retail's Tech Insights? She’s talking about how to make marketing more resilient when conditions are anything but predictable.
"Strategy, creative, media and data teams must operate as one" to drive marketing results. 📈 Listen in to our latest Total Retail Tech Insights podcast episode with Megan McDonagh, chief marketing officer at agency Wpromote, to learn how brands can build smarter marketing strategies in times of uncertainty without sacrificing growth. 🎙️ Tune into the full episode here: https://bit.ly/404Uzoj 🤳 Find the Total Retail Tech Insights channel on most major podcast platforms. ➡️ Never miss an episode: https://bit.ly/4j6UsAB #TotalRetail #TRTechInsights #retail #marketing #creative #data #media #strategy #AI #retailmarketing #Wpromote #podcast
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Everyone wants to crack #CTV, but the metrics don’t always tell the same story. If you’re tired of fragmented data, you need to rethink how success is defined and build a measurement framework that works for you. https://lnkd.in/ehvqwMr6
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We had a blast at TikTok World last week. Our Senior Manager of Paid Social Dallas Killeen sat down for a fireside chat with TikTok to discuss how marketers think about performance on the platform. Our team loved getting the chance to share what we’re seeing on the ground and hear how others are evolving!
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With Cannes just ahead, it’s the perfect time to talk about the power of people. On 6/16 as part of The Female Quotient's FQ Lounge, our CEO Andrea Bendzick will get into how strong communities keep you moving.
CEO @ Wpromote | Board-Level Advisor | Private Equity & Fortune 500 Expertise | Strategy Implementation | Business Growth & Transformation | Financial Management
Excited to be representing Wpromote at Cannes next week at “Power of the Pack: Building Your Community” with The Female Quotient This panel gets into the kind of relationships that help you grow through change. Not just surface-level connection, but the support you can count on when things get messy or unexpected. Join us Monday 6/16 at the FQ Lounge. Should be a great conversation.
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What does agility look like when it works? Hear from our CEO Andrea Bendzick at the Smartly Penthouse & Rooftop on 6/17 in Cannes alongside industry leaders from Meta, Horizon Media, and KINESSO to find out.
In today’s always-on, always-changing landscape, the brands winning aren’t just keeping up. They’re moving faster, thinking smarter, and turning disruption into a competitive edge. Join us, on Tuesday, June 17 from 3:00-3:45PM at the Smartly Penthouse & Rooftop for a candid conversation on how to turn creative and media agility into real advantage; from campaign pivots to platform shifts to bold org reinventions. 🎙️ Moderated by our Chief Revenue Officer, Matt Bush Featuring: ✨ Andrea Bendzick, CEO, Wpromote ✨ Bianca Bradford, Director | Head of Agency NA, Meta ✨ Bob Lord, President, Horizon Media Holdings ✨ David Mataranglo, US CEO, KINESSO, IPG Mediabrands Save your spot 👉 https://bit.ly/42PAsLs #CannesLions2025 #SmartlyCannes25
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The countdown to Cannes is on. If you’re talking #AI, you’ll want to hear what our CMO Megan McDonagh is bringing to The Female Quotient's FQ lounge on 6/18.
Cannes is coming up fast, and I’ll be joining a panel with The Female Quotient that gets into a topic every marketer has an opinion on… #AI. I’ll be sharing how we’re approaching AI at Wpromote in ways that support creativity without turning strategy into guesswork. It’s not about trends, it’s about what actually works. If you’re around 6/18, come say hi at the FQ lounge.
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Cross-channel #marketing isn’t about doing more. It’s about doing what works, with better coordination across the platforms that matter. See how a connected approach can help your strategy stay focused and flexible. https://bit.ly/4mRvN4Z
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