Knotch
New York, NY
51-200 employees
Transparently collect, own, measure and action the data of your digital content marketing.
Prior Listings
Data Analyst
Data Analyst
This job is no longer open
About Knotch
As the global leader in Content Intelligence, Knotch’s mission is to empower brands to unlock the true value of their content by using data-driven strategies. With the Knotch Content Intelligence Platform, companies conduct competitive research and measure the performance of their content in real-time. Through our unique ability to provide a 360-degree view of all your content, including paid and owned, Knotch allows companies to connect content to business outcomes to enhance brand, increase ROI and build audiences.
We’re proud of our team
We’ve been building our products since 2013, and our team has grown in size and in spirit. We’ve been humbly recognized in the top 12% of fastest growing companies in America by Inc! Since the Covid-19 pandemic we’ve become remote-first, and we plan to stay that way. We know that a flexible environment leads to a happy team as we’ve again been named a Best Place to Work four years running by Built In NYC and a NYC company with Best Perks + Benefits in 2021! If you’d like to speak with our recruiting team about the future of Knotch, feel free to connect with us on LinkedIn and learn about us further on our careers site.
Data Analyst, Insights & Analytics
We're looking for a highly motivated individual with a strong technical data insights and analytics background with a knack for interpreting and communicating the “why” behind data and its application to business. In this capacity, as a member of the Customer Success team, your job would be to deliver actionable insights and reports for our clients, working collaboratively with our data science team to mine, explore, and analyze terabytes of content insights for ~100 brands.
Reporting to VP Customer Success, part of the Insights team, this role has has two key objectives:
1. Deliver custom deep dive analyses and insights reports to our largest enterprise clients
2. Assist in productizing and scaling the most relevant insights/models so that they can be delivered to clients at scale. This could be in the form of:
(a). Benchmarks for marketing thought leadership content
(b). Benchmarks for customer success and consulting engagements to help customers understand where they fit on the spectrum
(c). Providing VOC feedback to product and data engineering on Insights that would drive outcomes and be valuable to customers
The Ideal candidate for this role is described as:
- Intuitive and obsessed with uncovering insights that hold the key to delivering optimal value to our customers.
- Someone who loves data, but more importantly applying data to the real world and solving problems.
- A great storyteller with data who is relentless in their pursuit to uncover actionable insights to help customers achieve their business goals.
- Is passionate about creating compelling reporting that explores data that clients struggle to find meaning in.
On a typical day you will:
- Analyze content intelligence data to identify patterns, uncover opportunities, and create common understanding of how content is performing for individual accounts as well as across industries, personas, and other categories.
- Work with internal and external teams to take ownership of processes, effectively optimizing them, delivering all of the actionable insights you uncover to Knotch’s largest enterprise clients based on their desired business outcomes.
- Package data, to create detailed stories using your advanced skills and knowledge of data visualization tools and techniques: delivering high quality and integrated communications, highlighting analytic capabilities to illuminate actionable insights aligned to client business goals with objectives.
Customer-Focused Expectations:
- Compile findings and present recommendations at many different levels of detail and to various audiences in a professional and engaging manner.
- Utilize multiple data sources, such as content measurement, competitive intelligence, website analytics, and scope documents to come up with data strategies to meet and exceed our client's business objectives.
- Lead analysis review sessions with internal account team(s) prior to client meetings then with key enterprise clients on a monthly to quarterly basis.
- Conduct omni-channel analysis to uncover insights related to the conversation connected to our clients and their competition and how influencers, audiences, and content impact the discussions.
Marketing Interface Expectations:
- Helping sales/marketing by packaging data across our customer base into a consumable format to drive sales/marketing efforts.
Product/Engineering Interface Expectations:
- Working with Data Science team to help them understand Business objectives
To Qualify You Must Possess All of the Following:
- Three (3) or more years of experience conducting advanced queries of structured and unstructured data using SQL (Postgresql preferably), along with extensive experience in any of the widely used data visualization tools such as Tableau, Looker, or Sisense to structure, curate, package data to enable storytelling by creating comprehensive dashboards.
- Three (3) or more years of experience using Python, R, or Scala to aid in data analysis and reporting
- Three (3) or more years of experience collaborating with non-technical stakeholders to iterate on an analysis with the end goal of ensuring the right questions are being answered.
- Experience automating recurring analyses, and proven ability to comfortably, effectively work in a fast-paced, highly cross-functional, rapidly changing environment, preferably at a late stage start-up.
- Excellent communication and soft skills for cross-team collaboration.
The Following Education & Technical Experience is Highly Preferred
- BS in an analytical field such as Statistics, Mathematics, Engineering, Computer Science, Physics, or Business Intelligence.
- Regular exposure to a diverse and constantly evolving set of ETL requirements. Regular use of Snowflake, PostgreSQL and MariaDB.
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Knotch is an equal opportunity employer. We strive to provide equal opportunities in all of our processes, including our hiring and employee experience.
We pride ourselves on our three values: transparency, relentlessness, and inclusiveness.
We commit to daily work towards leading with empathy, reducing bias through periodic training, and engaging with and uplifting communities of marginalized groups.
We condemn all forms of racism and discrimination on the basis of race, religion, ethnicity, nationality, gender identity, sexual orientation, age, marital status, pregnancy or parenthood status, veteran status, disability status or any other identifier.
We encourage all employees, clients, investors, candidates, vendors, and friends of Knotch to deliver honest feedback directly or anonymously so that we may always seek to improve as an organization that is dedicated to diversity, equity, inclusion, and belonging.
Share your thoughts with us, and you will be heard.
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This job is no longer open