Data Journalist

Data Journalist


You’ll develop unique, newsworthy personal finance stories for FinanceBuzz, a Launch Potato company. To be successful in this role, you'll need an entrepreneurial spirit because you'll own the content process from ideation through data crunching and writing. Once you've got a killer idea, you'll determine the data set to use or field a survey, write code to query databases, crunch the numbers, and create the visuals. You'll collaborate closely with the Media Relations team throughout the process to devise the pitch angles they'll use to promote the stories you create. Once your story gets media attention, you'll conduct interviews about your work as needed.


  • Conceive and create data-driven stories that will result in links back to FinanceBuzz
  • Dig through publicly available data sets to unearth original stories
  • Perform your own analysis using publicly available data sources
  • Write and field surveys
  • Create visuals to accompany the stories like graphs, maps or infographics
  • Collaborate on the pitching strategy for the stories you create
  • Write guest posts for other websites
  • Research and test new link building tactics
  • Track and report on progress
  • Hire and manage freelance contributors as needed


  • 3+ years of relevant experience with a focus on data-driven journalism
  • Strong understanding of statistics and data analysis
  • Hands-on experience with scraping and Python or similar language
  • Familiarity with SEO best practices
  • Top-notch editorial sensibility, you’ve got a feel for what will get an editor’s attention
  • Strong attention to detail and ability to work independently
  • Strong written and persuasive communication skills


Founded in 2014 with no external investment, Launch Potato has grown into a leading connector of advertisers to qualified customers.

Launch Potato is South Florida's fastest-growing media company leveraging data science, and fun to continue building our portfolio of category-leading direct-to-consumer brands that attract millions of users.

Most recently, honored as an Inc. Best Place to Work & Inc. Fastest Growing Company for the second time, a winner of the SFBJ Best Place to Work Award, and Florida Trend Best Place to Work. While our headquarters is in vibrant downtown Delray Beach, Florida, we have a unique, international team distributed across several countries and are a pioneering advocate of remote work. Check out the perks here!

From Day One, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Want to make your impact in a profitable, high-growth company? Apply now!

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