The Product Analytics team is looking for a Manager, Product Analytics who will play a critical role in driving the growth of our personal loans business and product strategy. Sitting at the intersection of product, risk, and business insights, the Product Analytics team plays a critical role in analyzing & optimizing new product features as well as driving the omni-channel strategy across our channels. In this role, you will leverage multiple data sources, develop a deep understanding of our various products, and practice analytical rigor in making product feature recommendations that will ultimately improve customer experience & conversion within the acquisition funnel while controlling for risk & fraud. The right candidate for this role will demonstrate a high level of curiosity, a fierce dedication to accuracy & excellence, and a strong knack for solving complex problems with innovative & simple solutions that challenge the status quo. This highly visible role is an exciting opportunity in a fast-paced organization where your contributions will drive meaningful impact on broadening access to Oportun’s affordable and credit building loans.
ROLE DESCRIPTION
Data Analysis: Perform in-depth data analysis to identify trends, opportunities, and areas for improvement related to Oportun's financial products.
Market Research: Stay updated on industry trends and customer needs, providing insights and recommendations for product enhancements.
Product Development: Collaborate with product managers, engineers, and designers to contribute to the development and improvement of financial products.
A/B Testing: Plan, execute, and analyze A/B tests to evaluate the performance of product changes and optimize features.
Customer Insights: Leverage customer feedback, surveys, and research to understand user behavior, preferences, and pain points.
Reporting: Create and maintain detailed reports and dashboards to track product performance and KPIs.
Competitive Analysis: Analyze competitors' products and strategies to identify opportunities for Oportun's product differentiation.
Cross-Functional Collaboration: Work closely with various teams, including marketing, compliance, and operations, to align product strategies with business goals.
Documentation: Document findings, insights, and recommendations for product enhancements and communicate them effectively to stakeholders.
REQUIRED QUALIFICATIONS
Bachelor's degree in a relevant field (e.g., Business, Economics, Statistics, Data Science).
5+ years of experience working as a business/product analyst.
Strong analytical skills with the ability to use data to drive strategic decision-making.
Proficiency in data analysis tools and languages (e.g., SQL, Python, R) and data visualization
tools (e.g., Tableau, Domo, Power BI).
Excellent communication and presentation skills to convey complex data insights to both
technical and non-technical stakeholders.
Strong problem-solving skills and the ability to work collaboratively in a cross-functional team
environment.
Knowledge of A/B testing and user experience (UX) principles is a plus.
Familiarity with financial products and services is a huge plus.