Senior Growth Data Analyst

Senior Growth Data Analyst

ConvertKit is a powerful marketing platform built for creators, by creators. We help creators grow and monetize their audience with ease. For coaches, YouTubers, authors, podcasters, and other creatives, there isn’t a better marketing hub to rely on to grow audiences, automate email marketing, and sell digital products - all within one platform. More importantly, there isn’t a team more committed to helping creators earn a living.

We’re on a mission to help creators earn $1 billion using our creator marketing platform. We have always been 100% independent and 100% remote. We are proud to have built a product that our customers love, and we look for people who have enthusiasm and belief in our mission, vision, and values to join our team.

The Role

As the Senior Growth Data Analyst, you’ll be a part of the Data Team and embedded with our Growth organization*. The Growth org is responsible for driving new accounts and revenue; you’ll help them achieve their goals using your technical skills and analytical acumen. You’ll do everything from setting up web event tracking to measuring incrementally of marketing channels.

Some big hairy questions you’ll help us groom and style:

  • How do we identify spam traffic?
  • What impact does our Sales org have on increasing monthly recurring revenue (MRR)?
  • What’s the best way for us to track user data seamlessly across marketing site sessions and on our application?
  • Why is it not nice to call somebody average? (This one we’ve solved: because it’s mean!)

Here are some existing data grooming and styling tools we currently use: Redshift, QuickSight, Segment, Census, MadKudu, VWO, Mode

*Growth organization is made up of Brand, Marketing, Sales, Account Management and Migrations (SAMM), and Support

If you’re interested in helping us achieve ConvertKit’s mission, please complete the application process and hit submit!

Responsibilities

  • Help forecast, set, and monitor Growth team goals
  • Measure Growth team efforts by putting appropriate tracking in place and building dashboards
  • Optimize Growth campaigns through experimentation and incrementality measurement
  • Operational reporting for SAMM and Support team
  • Own reverse ETL jobs (we use Census) to push data to third party customer systems like HubSpot and Intercom letting SAMMs Team
  • Build audience segmentation for marketing campaigns
  • Data asset development. Work with our Modern Data Stack Engineer and Analytics Engineer to get in new data from third party sources by building requirements
  • Educate the Growth team on how to best use data in combination with their expertise to make impactful decisions
  • Front end website tracking experience with something like Segment, Google Tag Manager, Snowplow, Adobe Analytics, MIxpanel, heap. We use Segment.
  • Fluency in a BI reporting tool and training others to use it well. We use QuickSight.
  • Experimentation chops; you know how to help the stakeholders design high quality experiments and you can measure their results
  • SQL expert
  • Intermediate R or python level (preference for R)
  • Experience working with customer data platforms like HubSpot, Intercom, Salesforce
  • Reverse ETL experience to push data to third party systems - we currently use a combination of Census and Python
  • Experience with Git
  • Consistent advocacy for data best practices throughout ConvertKit, especially with the Growth organization
  • Ability to thrive in an ambiguous, fast-paced, and flexible environment with a high degree of autonomy. You work well with stakeholders and senior leaders to prioritize and scope projects.
  • A pirate’s mindset. Not just because you might talk R, but because you’re willing to get curious and question conventional wisdom
  • Comfortable problem solving in public - you’re not afraid to revisit your choices and change course
  • Comfortable working in a 100% remote environment
  • Have enthusiasm and belief in our mission, vision, and values

Nice To Have

  • Familiarity with dbt
  • Experience leading web analytics implementation
  • AWS ecosystem experience - you’re comfortable with Redshift, Athena, DMS, Glue, QuickSight, etc.
  • Javascript experience

ConvertKit has standardized salaries based on position, no matter where you live. For this role, we’re hiring at a level 3 ($115,000) or level 4 ($137,500). Final offer is determined by multiple factors including overall experience, and interview process.

Other benefits include:

  • Profit Sharing - Learn about profit sharing and compensation at ConvertKit
  • Twenty (20) days of paid time off during each year of employment
  • Paid paid vacation: An after-tax bonus of $1,000 for taking five consecutive days of vacation where you’re fully unplugged from work
  • Ten paid holidays a year
  • Monthly medical benefits up to $1,750 a month toward premiums. Dental and vision premiums covered 100%
  • Two weeks of paid sick time each year, including mental health + well being days
  • 12 weeks paid parental leave and flexible scheduling in your child’s first year
  • Childcare benefit up to $3,000 annually
  • Up to six weeks of paid bereavement leave, medical leave, and disaster after six months of employment, two weeks of each paid leave in your first six months=
  • Gender affirming benefits
  • $4,000 equipment allowance for your first two years, $3,000 budget every following two years
  • Individual learning + development budget ($3,500/year)
  • Four-week, paid sabbatical after five years with the team
  • Fantastic in-person or virtual retreats with the team twice a year


How to Apply

We know that most people hate interviewing (we relate!). We aim to make it as good of an experience as we can, and part of that includes keeping you informed during the process.

Here’s what you can expect from the process:

  • Written application
  • A phone screen with Recruiter
  • A short two-hour or less homework assignment
  • Homework review conversation with the current data team (two people)
  • Business technical interview with Growth team Leaders (two people)
  • Culture Contribution interview

To get started, complete this application, including answers to the questions on the next page. We read every single application, and your responses to our application questions help put your experience into context.


ConvertKit is an equal opportunity employer. We value diversity in all of its forms, and we hire the best person we can for each role, no matter your personal background. Research tells us that applicants who are female or non-binary, as well as applicants who are people of color, are less likely to apply for roles they do not feel 100% qualified for. If you think you meet more than 50% of our requirements but fewer than 100% of them, please apply. We’re imperfect communicators, so think of our job postings as the starting point for discussion rather than proof that you shouldn’t apply.

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