KEY RESPONSIBILITIES:
Data Analysis: Perform in depth data analysis to identify trends, opportunities, and areas for improvement related to Oportun's financial products.
Market Research: Stay updated on industry trends and customer needs, providing insights and recommendations for product enhancements.
Product Development: Collaborate with product managers, engineers, and designers to contribute to the development and improvement of financial products.
A/B Testing: Plan, execute, and analyze A/B tests to evaluate the performance of product changes and optimize features.
CustomerInsights: Leverage customer feedback, surveys, and research to understand user behavior, preferences, and pain points.
Reporting: Create and maintain detailed reports and dashboards to track product performance and KPIs.
Competitive Analysis: Analyze competitors' products and strategies to identify opportunities for Oportun's product differentiation.
Cross- Functional Collaboration: Work closely with various teams, including marketing, compliance, and operations, to align product strategies with business goals.
Documentation: Document findings, insights, and recommendations for product enhancements and communicate them effectively to stakeholders.
REQUIREMENTS:
Bachelor's degree in a relevant field (e.g., Business, Economics, Statistics, Data Science).
8+ years of experience working as a business/product analyst.
Strong analytical skills with the ability to use data to drive strategic decision-making.
Proficiency in data analysis tools and languages (e.g., SQL, Python, R) and data visualization tools (e.g., Tableau, Domo, Power BI).
Excellent communication and presentation skills to convey complex data insights to both technical and non- technical stakeholders.
Strong problem-solving skills and the ability to work collaboratively in a cross-functional team environment.
Knowledge of A/B testing and user experience (UX) principles is a plus.
Familiarity with financial products and services is a huge plus.