Sr. Marketing Analyst

Sr. Marketing Analyst

This job is no longer open

We’re looking for a driven, analytically-minded professional to join the Growth Analytics - Marketing team! Growth Analytics at Affirm encompasses Product, Marketing, User, and Analytics Leverage. The team is responsible for the research, reporting, and experimentation vital to build outstanding consumer-facing and merchant products and marketing programs. The ideal candidate will have strong analytical and problem-solving skills, an eagerness to collaborate with different teams, curiosity to learn more every day, and patience to work through difficult problems specifically related to marketing effectiveness.

What you'll do

  • Proactively explore both structured and unstructured data and find opportunities to help accelerate consumer marketing through Consumer Engagement & Lifecycle Marketing
  • Address ambiguous problems and formulate hypotheses into well-designed measurement plans using experimentations, attribution, and/or statistical analysis
  • Partner cross-functionally with Consumer Growth Marketing, Data, Product and Engineering teams to plan and action on roadmaps and measurement plans
  • Support existing Analytics Lead to execute end-to-end analytics workflow, including defining success, implementing data requirements, conducting analysis, generating insights and hypotheses, monitoring performance metrics, socializing them across the organization, creating impactful dashboards

What we look for

  • Passionate to disrupt the lending and financial industry for the better
  • 2-4 years of experience in an analytically-driven role (analytics, consulting, finance, etc.)
  • Advanced SQL knowledge (window function, CTE, etc) and familiarity with Python or R for efficient EDA and statistical analysis
  • Experience measuring marketing effectiveness using experimentation and hypothesis testing
  • Working knowledge of Lifecycle/CRM/Retention marketing such as Email, Push, in-app message, SMS, etc.
  • Self-starter and driven - you step up and own the challenges at hand
  • Humility and team player - you go out of your way to help teammates

Location - Remote U.S.

The majority of our roles can be located anywhere in the U.S. (exclusive of the U.S. Territories) and Canada (with the exception of Quebec).

 #LI-Remote

This job is no longer open
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