Analytics Manager, Growth Marketing

Analytics Manager, Growth Marketing

This job has closed but is shown for context on data science work at Root.

What we're looking for:

  • 3+ years managing marketing analytics including email, campaign and creative, social and new channels for large, performance-oriented digital businesses, either directly or in the role of a service provider.
  • Self-motivated with 5+ years of demonstrated success in marketing, web, mobile or product analytics
  • Proven experience rapidly and efficiently scaling marketing spend in a high-growth environment while onboarding new channels and unlocking new customer segments. 
  • Deep knowledge of online advertising and ad tech space; robust understanding of online advertising best practices.
  • Quantitative mindset, ideally with a strong technical background and education (degree in a quantitative area such as computer science, applied mathematics, econometrics, or one of the physical sciences a plus).
  • An understanding of customer lifetime value (LTV) and segmentation.
  • Exceptional leadership skills; naturally collaborative, excelling at influencing without direct authority.
  • Proficiency with SQL statistical software (required).
  • Proficiency with Python (preferred, but not required).
  • Direct-to-consumer marketing experience in insurance and/or a high growth tech company is a plus.
This job has closed but is shown for context on data science work at Root.
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