What we're looking for:
- 3+ years managing marketing analytics including email, campaign and creative, social and new channels for large, performance-oriented digital businesses, either directly or in the role of a service provider.
- Self-motivated with 5+ years of demonstrated success in marketing, web, mobile or product analytics
- Proven experience rapidly and efficiently scaling marketing spend in a high-growth environment while onboarding new channels and unlocking new customer segments.
- Deep knowledge of online advertising and ad tech space; robust understanding of online advertising best practices.
- Quantitative mindset, ideally with a strong technical background and education (degree in a quantitative area such as computer science, applied mathematics, econometrics, or one of the physical sciences a plus).
- An understanding of customer lifetime value (LTV) and segmentation.
- Exceptional leadership skills; naturally collaborative, excelling at influencing without direct authority.
- Proficiency with SQL statistical software (required).
- Proficiency with Python (preferred, but not required).
- Direct-to-consumer marketing experience in insurance and/or a high growth tech company is a plus.