Role Overview

ID.me is seeking a detail-oriented Marketing Data Analyst to work with our Product Operations team. This person will quickly deliver insights, review and develop metrics, and contribute to improved business processes to scale analytics that supports our explosive growth. The successful candidate for this role will work closely with the Marketing, Sales, Engineering, and Product organizations to drive efficient and accurate marketing campaign execution using Salesforce Marketing Cloud, Google Analytics, Tableau and other tools.

Responsibilities

• Work collaboratively with the Product and Marketplaces teams to define and analyze metrics for business and product performance
• Use data visualization and storytelling techniques to successfully convey insights and impact decisions/outcomes to leadership
• Conduct member analysis to understand the behaviors and demographics of our members. Share insights with product, marketing, and sales teams. 
• Conduct partner analysis to understand how to make marketplace matching work better to help partners succeed in each category. Arm the product, marketing and sales teams with key inputs on how to help partners succeed.
• Create dashboards to help product, sales, and marketing consume Marketplaces information in a self-service fashion
• Create and maintain key SQL queries that product, sales, and marketing can use to get data. Train the teams on how to be more self-sufficient in running queries.
• Drive pricing analysis to help optimize affiliate commissions (and paid placement pricing)
• Ensure data accuracy in dashboards and work on any data migration efforts 
• Dive deeper on certain AB tests to understand customer behavior.
• Work with engineering to configure existing and new data extensions, APIs, and queries to optimize reporting

Qualifications

• 3+ years experience in data analytics, business analytics, statistical modeling, or related field
• Bachelor's degree is required (in Mathematics, Economics or related field is preferred)
• Demonstrating data querying, exploration and validation; SQL and DBT
• Knowledgeable of B2C marketing automation and operations best practices
• Demonstrating the ability to tell stories with data through the use of data visualization, dashboards and/or slides calling out key data insights; Tableau and Lookr
• Must possess exceptional written and verbal communication skills with the ability to clearly articulate ideas and feedback in a constructive way

Ideal candidate will thrive in the following culture:

• Must have an obsession for data 
• Ability to thrive when there are changing priorities and shifting of gears
• Strong oral and written communication skills
• Must be a team player with a strong, self-managing work ethic
• Must be a self-starter with a passion for learning and continuous improvement

Note that candidates must be located in the continental U.S.

Vision: To be the world's leading digital identity network empowering people to control their own information and to prove their credentials across all channels: online, call center, and in-person.

Mission: To make the world a more trusted place by delivering the highest level of security with the least amount of friction at the lowest possible cost.

People: We have an audacious mission. We aim to fix the identity layer of the internet. Billions of people will live better lives with more trust and convenience thanks to ID.me. We are like Special Forces. We take on the most difficult challenges with amazing teammates. 

ID.me Core Values: *Don't be a jerk. *Always compete. *Ask questions like a 5-year old. *Inspire people with your passion. *Make something better every day. *Treat each customer like your favorite family member. *Own your mistakes so you can learn from them. *Details are everything. *Communicate like a scientist. *Be truthful (even when it's hard). *Reflect ID.me's values in your actions. *Act like an owner.

ID.me Career Site & Culture Deck: https://www.id.me/careers

ID.me maintains a work environment free from discrimination, where employees are treated with dignity and respect. All ID.me employees share in the responsibility for fulfilling our commitment to equal employment opportunity. ID.me does not discriminate against any employee or applicant on the basis of age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. ID.me adheres to these principles in all aspects of employment, including recruitment, hiring, training, compensation, promotion, benefits, social and recreational programs, and discipline. In addition, ID.me's policy is to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where a particular employee works. Upon request we will provide you with more information about such accommodations.

Please review our Privacy Policy, including our CCPA policy, at id.me/privacy. If you provide ID.me with any personally identifiable information you confirm that you have read and agree to be bound by the terms and conditions set out in our Privacy Policy.

ID.me participates in E-Verify.

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