Responsibilities

The Sr. Analyst, Data & Analytics role, based in New York City, will be working with large, complex datasets to provide analytics, insights, and business intelligence to support the business teams and maintain/enhance data flows. This role will work with key stakeholders to enhance/maintain data sharing capabilities with platforms & partners and deliver data-driven, strategic insights across programs such as digital marketing (SEM/SEO), site reporting capabilities etc. that generate clear business results.

What you will do:

• Develop, enhance and maintain automated data flows for existing and new platforms and partners. Organize, track and surface data trends for these datasets and establish monitoring mechanisms to assess dataset integrity/quality.
• Work closely with business teams such as Marketing to identify key use cases & improvement opportunities and provide actionable insights which inform key decisions across digital marketing (SEM/SEO), site reporting capabilities/web analytics, site funnel analysis, test & learn strategies etc. and enable business teams to drive performance towards growth goals.
• Develop reports, custom dimensions and metrics in Google Analytics for providing Marketing/Content with web traffic trends and leverage data to provide insights on site and funnel analytics for data-driven decision making. Work with Tech/Product/Data Svcs teams to implement and test tagging and data/analytics solutions using available tool sets.
• Work on data, reports and analytical capabilities across digital platforms, marketing/business segments and develop data visualizations to convey key insights to stakeholders. 

Qualifications

• Degree in quantitative field such as Computer Science, Information Systems, Statistics or Operations Research and 3+ years of experience in a hands-on data ops/analytics role (marketing industry experience preferred but not required).
• Proficient in SQL, Python, Pyspark and Google Analytics.  Experience with BigQuery, Segment, Amplitude,Tableau a plus.
• Track record of working independently/self-starter and solving technical/analytical problems creatively, with clear outcomes and a strong sense of accountability.
• Ability to effectively communicate analytical insights to a non-technical audience

Compensation:

• Base Salary Range - $90k - $105k
• Yearly Bonus: 10% of base
• Benefits:
• 401(k) plus match
• Dental insurance
• Health insurance
• Vision Insurance
• Paid Time Off

#LI-REMOTE

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All your information will be kept confidential according to EEO guidelines.

*This is a fully remote role that can be located anywhere within the continental United States

About A Place for Mom

We’re the leading online platform connecting families searching for senior care with a team of experienced local advisors providing insight-driven, personalized solutions. As the nation’s most trusted senior advisory service, we are a mission-based organization that enables caregivers to make the best senior living decisions for their loved ones. With hundreds of senior living experts nationwide, A Place for Mom helps hundreds of thousands of families each year simplify the process of finding the right senior care solution across home care, independent living, memory care, assisted living, and more.  Our services are offered at no cost to families as we’re paid by the 14K+ communities and 3K+ providers in our network.

Recently awarded one of the 2022 Best Places to work in NY and Best HR teams by comparably, the leading workplace culture and brand reputation platform, A Place for Mom is committed to fostering, cultivating, and preserving a culture of diversity, equity, and inclusion.

Employees who thrive at A Place for Mom live our values every day:

• Focus on excellence
• Act with integrity and assume positive intent
• Drive outcomes every day with passion and a sense of mission
• Make the lives of our families and customers better, easier and more successful
• Realize the full potential in each team member -- work as a single supportive team