Job Title: Data Insights Analyst
Location: Flexible
About inMarket
inMarket is the leader in digital advertising and predictive location solutions that help brands sense and respond to consumer needs in real-time. Since 2010, inMarket has helped thousands of brands leverage SDK-derived, opt-in consumer data to better understand who consumers are, why they make decisions and how best to reach them.
With inMarket’s suite of solutions, brands can better understand consumers, activate real-time digital advertising in the moments that matter and generate better campaign attribution.
inMarket’s Moments solution drives an average of 5x the performance of traditional digital media and was a key factor in winning Best Mobile Marketing Platform at the 2019 Digiday Awards. inMarket, headquartered in Los Angeles, has offices in Atlanta, Bentonville, Chicago, New York and San Francisco. For more information, visit www.inmarket.com.
About You
You are a good peep who has a blast going above and beyond to tackle daring challenges. Despite adversity, you somehow find a way to make stuff happen and are agile in a world of accelerating changes. You creatively brainstorm yet are data-driven in your decision making. You are an excellent communicator of technical solutions to non-technical stakeholders. You have a learning mindset and are passionate about bringing large datasets together to answer questions and provide recommendations based on data and metrics.
Job Description
InMarket is seeking a talented and motivated Data Insights Analyst to join a fast-growing Insights team! Our Data Insights Analyst will have direct access to the world’s most advanced 1st and 3rd party data sets. They will use statistical tools and direct SQL queries to mine anonymous consumer behavior data to understand who, how, and why people make purchase decisions. They will create actionable insights for our Fortune 500 clients, public reports, and financial partners. Keen creative and intelligence skills are required to find game changing insights in big data and weave the fact-based persuasive story together in a way non-data junky business people can digest and take action on.
In this role, you will partner with Marketing, Client Strategy, Sales, AdOps and Campaign Insights Managers to deliver client and market insights. You will construct useful frameworks and analyze visit data, purchase history demographics and more to learn strategic insights. You will interpret data and translate complex concepts to external-facing stories in a clear and concise manner. You will build new insights from idea generation through development and production. You will be a sleuth to determine patterns and trends that can be communicated externally. You will provide custom analysis and data visualization builds for internal and external stakeholders as needed. You will collaborate with Data Science, Product and Tech to deliver novel solutions for large, open-ended requests. You will set the bar for unique, actionable and insightful data.
Required Qualifications
Desired Qualifications
Benefits Summary
inMarket is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.