GlossGenius

New York
51-200 employees
GlossGenius is the all-in-one booking, payments and POS solution that helps beauty and wellness professionals drive bookings and grow your business.

Senior Marketing Analyst

Senior Marketing Analyst

This job is no longer open

About GlossGenius

GlossGenius is building an ecosystem enabling entrepreneurs to succeed.  We empower small businesses owners to focus on being creators, not admins, by offering a range of business management tools including booking and scheduling, marketing, analytics, payment processing and much more. 

Tens of thousands of small business owners have chosen to rely on GlossGenius every day to run their entire set of business operations. With its powerful, intuitive platform, GlossGenius is some part a fintech company, some part an SMB software company, while its vibrant, distinguished brand makes it some part a consumer company.

About the Role

As a Staff Marketing Analyst, you will be responsible for improving the quality of analysis and decision making across our Go-to-Market team. You will partner cross-functionally with leaders across Marketing, Sales, and Growth to build systematic approaches to measuring marketing lift, deep dive into customer acquisition funnels, and improve the overall efficiency of our growth machine.

You will report to the Head of Data and are welcome to either work out of our office in New York City or work remotely from anywhere in the continental US.

What You’ll Do

  • Define and analyze marketing metrics and KPIs, such as CAC, LTV and payback period
  • Iterate and improve upon our conversion rate and marketing attribution models
  • Work with the GTM team to design robust experiments to measure the success of our marketing campaigns
  • Serve as a thought partner to the GTM leadership team in deciding how to strategically grow our customer base
  • Partner with Data Engineering and peer Analytics teams to implement best-in-class analytical frameworks and testing structure across our analytics stack

What We’re Looking For 

  • 4+ years of experience in a highly analytical role, 2+ years in a marketing analytics or science role, ideally at a D2C or SaaS company
  • Strong working knowledge of stats (regression, conversation rate modeling, A/B testing, media mix modeling, etc.)
  • Proficiency in SQL and Python or R
  • A demonstrated self-starter with strong communication and project management skills
  • Proficiency with dbt, Looker or data visualization tools is preferred
  • Familiarity with operational data tools like Segment, Iterable and similar is a plus

Benefits & Perks

  • Flexible PTO
  • Competitive health & dental insurance options, with premiums partially covered by GG
  • Fertility and adoption benefits via Carrot and Kindbody
  • Generous, fully-paid parental leave policy
  • 401k benefit - employees are eligible to contribute starting day 1 of employment
  • Professional Development - employees receive a yearly stipend for approved learning and educational-related expenses
  • Pre-tax commuter benefits
  • Dependent Care FSA
  • Home office stipend
  • Team Bonding opportunities - annual company retreat for entire team, plus virtual events throughout the year

In order to enter the NY office or participate in any in-person events, all employees must show proof of vaccination against COVID-19. For those individuals who are unable to be vaccinated, GlossGenius will engage in an interactive process to determine a reasonable accommodation.

At GlossGenius, we celebrate our differences and are committed to creating a workplace where all employees feel supported and empowered to do their best work. We believe this benefits not only our employees but our product, customers, and community as well. GlossGenius is proud to be an Equal Opportunity and Affirmative Action Employer.

This job is no longer open
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