CRM Analytics & Reporting Manager

CRM Analytics & Reporting Manager

This job is no longer open

About the team

The Marketing Team at StockX empowers our customers to participate in the current culture marketplace by providing concise and captivating data and storytelling about the products, people, and communities that make StockX possible. Furthermore, we drive activation, engagement, and retention through a variety of growth and performance tactics from a global + local point of view.

Our collaborative team of marketing and culture professionals provides insight for our customers to engage with the full range of product categories, from their first experience to establishing long-term brand loyalty. From global and regional campaigns, segmented and data-driven customer retention, strategic planning, performance marketing, innovative community and brand partnerships, relevant editorial features and series, and outstanding design, we understand what matters most to our customers: authenticity. When you join the Marketing Team, you will work on the frontline of customer experience ensuring that our customers stay up to date and are ready to Access the Now. Interested in joining the team? Learn more about the world of StockX through our Magazine, IG, and live marketplace

About the role

StockX is seeking a CRM campaign analyst to join our Global CRM & Loyalty team. This is a high-impact role in which you will partner closely with our CRM Marketing and Lifecycle teams to understand campaign results, and provide analytical findings and recommendations. As such, you will play a crucial role in assisting the team's campaign effectiveness to drive incremental trades and overall retention.

In this role, you will mine and manipulate user-level campaign data, create post campaign reports to measure results, and conduct competitive research to identify key campaign trends as well as threats and opportunities. You should be passionate about understanding data and deriving actionable insights for future campaigns. This candidate will have a strong analytical and data-driven mindset with the ability to identify signals in unstructured data.  This role requires not only the ability to build standardized reporting, but to also blend customer behavioral data to extract trends and responses at a customer cohort level.  

What you'll do

  • Campaign reporting – design, build and manage reporting of campaign performance for key stakeholders
  • Become the in-house expert on campaign metrics and benchmarks for all channels (email, push, SMS, app inbox, etc.)
  • Use campaign data to identify and recommend areas for improvement in the existing CRM campaign strategy
  • Blend customer behavioral data with campaign data to identify which customer cohorts are responding most/least to our strategy
  • Develop CRM & analytics strategies to increase customer retention and loyalty
  • Understand overall CRM campaign KPIs and analyze performance
  • Perform complex analysis and evaluate various reports to extract key insights and increase campaign relevance

About you

  • 3+ years of experience building CRM & analytics reports and strategies
  • Advanced knowledge of Analytics tools such as Tableau, Google Analytics, Excel, etc.
  • Experience with data extraction using SQL
  • Bachelor's Degree or higher in Mathematics, Statistics, Engineering, Physics, or Quantitative Economics preferred
  • Knowledge of general buyer lifecycle KPIs and optimization strategies
  • Self-starter and comfortable working in blank spaces where you have to proactively create or identify previously uncaptured data, trends or opportunities
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
 
Pursuant to the Colorado Fair Pay Act, the base salary range in Colorado for this position is $75,330.00 to $92,070.00, plus opportunities for benefits (e.g., medical, dental), equity and discretionary bonuses. Compensation in other geographies may vary. 
 
This job is no longer open
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