Jobcase is a social media platform dedicated to empowering and advocating for the world’s workers. We develop technology to help people lead better, more meaningful work-lives – providing access to jobs, tools to take action, and a community for support. Jobcase is an affiliate of MIT’s Computer Science and Artificial Intelligence Lab, and collaborates with employers, nonprofits and government agencies to both improve, and diversify access to opportunity and participation in the workforce.

The Member Acquisition team is Jobcase’s engine of growth: through multi-channel digital marketing, we bring jobseekers onto our sites, where we connect them with both career opportunities and a community of support through their job-seeking journey. Our team is looking for a Digital Marketing Analyst to make data-driven outcomes that grow our member base and optimize digital channel performance.

In this role, you will be responsible for directing and optimizing one or more of our digital marketing channels. You will define our channel strategy, determine how to measure success, and empower the team to achieve our motivated growth impact goals by collecting, cleaning, analyzing, and visualizing data, and using the resulting recommendations to make better business decisions.

What you'll be doing here:

• Own the performance of one or more digital marketing channels: track and optimize marketing budget and ROI
• Define our channel strategy: where should we be spending and how, in order to maximize growth
• Perform ad hoc evaluations to find insights in our data that inform our marketing strategy, spend allocation, and decision-making
• Partner with Engineering, Data Science, and other teams to identify and use the data needed to optimize the channel

About you and your skills:

• 1+ year of experience in a quantitative field such as marketing or analytics
• Demonstrated ability to take a business problem from definition through to analysis and on to recommendations
• Proficiency in either SQL, Python, or R conducting complex analyses on large datasets
• Working knowledge of Tableau or other BI tools
• Ability to collaborate as part of a virtual team and also work independently, including blending of diverse feedback from various stakeholders
• Experience in online marketing with a strong emphasis on growth-hacking and generating high ROI is a plus

If you are looking to join a company where you can proudly bring your whole self to work, we invite you to apply today.  Our commitment to diversity, equity and inclusion means that whoever you are, and whatever path you’ve taken to get here, we value you at Jobcase. We know that diversity of perspectives, backgrounds, interests, and skills are essential to build a great product that serves ALL people. If you can help drive success and have fun while doing it, we can’t wait to meet you! Apply to any and every role that feels like the right next step on your journey, regardless of the criteria we’ve listed.