Sr. Manager, Strategic Insights & Analytics – Towson, MD or Remote Virtual - ET or CT preferred

 
Make Your Mark. Shape Your Future. 
 
It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, CRAFTSMAN®, CUB CADET®, STANLEY® and BLACK+DECKER® 

The Job:  

As a Strategic Insights & Analytics Senior Manager, you’ll be part of our Marketing team working as a hybrid employee.  You’ll get to:   

• Leverage sales performance and shopper understanding to develop strategic and actionable insights for SBD Brands targeted to the Professional User
  • Lead acquisition and synthesis of insights from different sources of data (e.g. sales data, shopper panels, primary research)
  • Provide a deep understanding of business growth drivers; identify trends and opportunities for new sources of growth
  • Monitor retail and E-commerce trends and competitive dynamics.
  • Regularly create and take part in activities with consumers and shoppers to understand the why behind the behavior
• Transforms data into actionable insights influencing the decisions and behavior of senior and executive level leaders 
  • Create and implement strategic learning plans to address the most critical questions for the business. 
  • Guide specific research development and execution using expertise in a wide variety of research methods.
• Identify and assess new business opportunities to Win the PRO at the category, brand, channel, and country level
  • Provide a deep understanding of business growth drivers; identify trends and opportunities for new sources of growth
  • Synthesize disparate data and transform it into actionable insights for teams
  • Make recommendations grounded in consumer and market knowledge, guided by a broader understanding of consumer, customer, and channel insights

The Person:  

You love to learn and grow and be acknowledged for your valuable contributions. You’re an Enthusiastic, out-of-the-box thinker who can synthesize many sources and types of data and insights to create clear recommendations.  Comfortable with Shopper Insights, Market Share/sales data, and marketing strategy. You also have: 

• Bachelor’s Degree, MBA a plus
• 5+ years of professional experience in Consumer Insights, Brand or Shopper Marketing, and/or Marketing Strategy
• Excellent analytical, time-management, and project-management skills with ability to supervise multiple projects
• Strong interpersonal skills and experience working in a complex, matrixed organization
• Self-driven & internally motivated
• Team player
• Experience analyzing sales and/or syndicated shopper data
• Experience building holistic learning plans that integrate data, trends, and primary research
• Experience blending quantitative and qualitative learning for a clear story and action plan
• Proven ability to influence a diverse set of stakeholders, including external partner
• Experience in analyzing and drawing conclusions from point-of-sale data, browsing, and buying behavior, and consumer persecutions
• Excellent communication and negotiation skills

Key Skills and Abilities:

• Ability to plan, follow through and get results
• Creative problem solver
• Ability to think and act strategically 
• Ability to “connect the dots” and drive toward bigger-picture insights
• Ability to show complex information in a simple, visual way that drives understanding
• Synthesize a large amount of data and craft a clear, concise "story" to sell business solutions
• Excellent communication skills

The Details:

• Competitive salary 
• Medical, dental, life, vision, wellness program, disability, 401(k), Employee Stock Purchase Plan, paid time off and tuition reimbursement. 
• Discounts on Stanley Black & Decker tools and other partner programs

And More: 

• Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.  
• Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university.  
• Belong: Experience an awesome workplace where we have mutual respect and a great appreciation for diversity, equity and inclusion. 
• Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices.  

#LI-CG1 #LI-Remote

All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic. 

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company. 

Benefits & Perks

You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, retirement benefits, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

EEO Statement:
All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.