The Role
We are seeking a Staff Data Scientist who will help shape our Credit Card business strategy and product development decisions through data-driven insights. This is an exciting role for someone to make a direct impact on new product strategy and revenue of SoFi. Success in this role hinges on your technical aptitude, quantitative abilities, and business acumen: you know how to plow through data with SQL/Python/R/Tableau, surface insights using math/statistics/ML techniques, and measure the business impact using efficiency/conversion/profit metrics. You treat stakeholders as a partnership – you are there at each step of the way and you know that we only succeed if we succeed together.
What you’ll do:
Build models to help decision makers understand customer behaviors and segmentation
Work with amazing product and business managers to identify strategic opportunities, measure KPIs to craft compelling stories, make data-driven recommendations, and drive informed actions.
Analyze segment performance at the portfolio level and by vintage to drive insights and optimization
Help drive customer engagement strategies including early stage engagement, balance transfers, spend programs, and retention
Help manage and analyze existing cardholder portfolio covering spend engagement, balance stimulation, and good payment behaviors
Craft, analyze, and present customer behavior metrics, such as funnel conversion, user churn, features engagement, product LTV, and cross-sell metrics. Work with product and marketing partners to design tests to improve these metrics.
Own end-to-end product analytics workflow including formulating success metrics, socializing them across the organization, and creating pipelines & dashboards/reports;
Run significance tests and continuously discover trends in customer behavior to inform decision making with a high level of confidence;
Present analyses to Credit Card and Finance business leaders.
What you’ll need:
M.B.A, B.S. or M.S. in Statistics, Economics, Engineering, Computer Science, Mathematics or a related quantitative field is required for this position;
Proven track record of end-to-end experience in building analytical frameworks to inform business strategy;
5+ years of experience working in an analytics, business strategy, or related role in the credit card industry;
Deep understanding of credit bureau data;
Knowledge and understanding of statistical and econometric modeling methods for significance testing and causal inference.
Ability to work in a dynamic, cross-functional environment, with a strong attention to detail;
Effective communication and presentation skills and ability to explain complex analyses in simple terms to business leaders;
Strong relationship building and collaborative skills;
Exceptional problem-solving skills;