Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and their constituents together. We are on a mission to support our customers by meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn.  

Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers powering an unmatched Subscriber Network that uses our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe. 

Want to know more? See more of what we do here.  

The Data Insights Analyst has experience in developing deep consumer insights and competitive business intelligence through data that drives marketing innovation, which ultimately leads to creating the right experiences for our clients. The Data Insights Analyst combines technical data analysis, querying and scripting skills with professional communication abilities to turn raw data into insight and business answers for Simpleview and its clients. Through collaboration with the Director of Analytics, Senior Data Insights Analyst and other members of the Strategy & Insights team, the Data Insights Analyst facilitates success by finding creative ways to answer sometimes complicated questions around marketing and other data sources.

What your impact will look like here

• Conduct ad-hoc data analyses using SQL, scripting, or other BI tools to support marketing, sales, and service efforts
• Engineer regular data collection solutions via ETL and scripting tools
• Design visualizations that present data in informative, accurate, comprehensible, performant formats, with careful attention to professional presentation standards
• Conduct research to gather data and data sources that can enrich internal and customer analyses of business problems
• Supporting Simpleview’s diversity of reports including:
• Core Visitor Insights, Web KPI, Social, Board Reports, DIR and more
• Ensures data is 100% accurate and credible with reporting that is clear and actionable.
• If workflow or data collection changes are needed, will provide consultation to internal staff on next steps for implementation or updates.
• Use Google Analytics, marketing analytics (Facebook, Instagram, Youtube, etc) and other data (STR, CRM, AirDNA, etc) to analyze user needs and identify and prioritize problems, pain points, and insights via analytics, behaviors, trends, conversions, funnels, etc.
• Build models to gain insights on what drives performance and growth.
• Create custom dashboards and reports that provide data analysis, insights and commentary for internal and external customers.
• Provide feedback to the Product, BI, Digital Marketing and Developer team on testing and data analysis as needed.
• Investigate data and monitor data quality. Partner closely with and provide requirements to the Strategy and CX teams that can clearly be acted upon.
• Frame business problems into questions that can be answered through data analysis and help translate needs into requirements.

You will love this job if you have

• Knowledge of SQL, Python (in particular, Pandas)
• Familiarity with front-end BI tools such as Google Data Studio, Tableau, or others
• Professional communication skills, in writing and visual presentation of information
• University-level training in data analysis or equivalent professional experience
• BS/MS in highly quantitative field such as Finance, Statistics, Data Science, Mathematics, etc. preferred
• Minimum 2 years of experience in data analytics position or equivalent
• Familiar with query optimization and data ETL
• Experience using Statistical techniques including correlation analysis, linear and nonlinear regressions, logistic regression, sampling, time series, and more.
• Comfortable with statistical programming languages such as Python, Pandas and R
• Skilled with a blend of consumer insights, competitive intelligence, and technical knowledge
• Demonstrated use of analytics, metrics, and benchmarking to drive decision making process
• Ability to translate and effectively communicate complex data concepts into easily digestible ideas or points
• Excellent interpersonal, organizational, creative and communication skills
• Understanding of big data, graphing, and reporting concepts
• Strong writing skills with the ability to assist with reports, whitepapers, blog posts, etc.
• Machine learning skills that include cluster analysis, neural networks, and predictive modeling a plus
• Knowledge of Google Analytics, Social Media Analytics, Geo-location data and APIs a plus
• Experience in the travel and tourism industry, specifically DMOs and CVBs a plus

PERFORMANCE METRICS

Must work a minimum of 2080 hours in a calendar year of which a minimum of 1872 hours must be billable.

Attendance, arriving at office on time

Projects/tickets completed by due date and under budget

Quality execution of tickets and projects

Adherence to Simpleview’s Mission Statement and Core Values

- We are proud to serve dynamic organizations around the globe that use our digital solutions to make the world a better place — quite literally. We have so many powerful success stories that illustrate how our solutions are impacting the world. See more of our impact here.