Senior Marketing Analyst (m/f/d)

Senior Marketing Analyst (m/f/d)

This job is no longer open

At Jimdo, we’re big on small. Our mission is to unleash the power of small business owners and help them thrive. Small businesses are the backbone of the global economy, but they receive little support or recognition. We see them and are here to support them. Join us to help design intuitive tools that enable small businesses to solve complex problems.

We run at a steady pace to achieve what we aim for. We learn best by digging deep into data, staying curious, taking calculated risks and sometimes even falling down along the way. It’s the lessons we learn in the process that make us better problem-solvers for small business owners.

If you are motivated by our mission and excited to roll up your sleeves, experiment, learn from mistakes, and make a difference to small businesses around the world, we would love to get to know you.

Your Mission

With your sound knowledge of quantitative and qualitative data analysis methods, and your experience or education in a similar role, you are going to elevate Data and Analytics across Jimdo. You will be responsible for translating data into actionable insights, and increase Jimdo’s competitiveness, product offering and profitability.

Responsibilities

  • You are the domain expert and owner of Marketing Analytics & Marketing Data
  • Your stakeholders consist of Brand Marketing, Content Marketing, CRM, PR & Design, Affiliation, Performance Marketing.
  • You will create Marketing Reporting in Tableau mainly based on data in AWS Redshift, and will continuously look to improve it while owning data quality in partnership with our analytics engineers.
  • You understand the problems & challenges of various Marketing stakeholders to generate actionable insights & meaningful analytics from our Marketing data.
  • Your secondary data sources will be Google Analytics, Adwords, Facebook, Hubspot or Impact, and you’ll build up knowledge around these tools to be able to support stakeholders with data driven insights or suggestions.

Requirements

  • You have 3+ years of experience in Analytics / Business Intelligence, ideally in Marketing Analytics
  • You have a solid understanding of how marketing data is generated in the frontend and through third-party services, and how it should be processed afterwards
  • You easily form and improve complex SQL queries
  • You are experienced in using Tableau (or PowerBI, Qlik or equivalent visualization software)
  • You feel at home with Marketing terminology and have a deep understanding of the dependencies and dynamics of the most important Marketing KPIs
  • You effectively communicate complex matters and requirements to non-domain experts in a simple, crisp and concise way – visually and verbally
  • You are creative, organized, self-motivated and proactive. You enjoy sitting close to the business and making an impact
  • You have knowledge of Python, R or similar statistics software

Nice to have

  • Experience balancing demands from multiple stakeholders
  • Experience working on and/or improving attribution models
  • Experience with Google Analytics, Adwords, CRM or Impact
  • Experience with A/B Testing & statistical knowledge
  • Experience in a SaaS / Freemium product environment

Vasiliki would be happy to receive your application.

Jimdo is proud to be an equal opportunity employer. This means that we don’t discriminate based on race or ethnic origin, color, the language(s) you speak, where you (or your parents) are from, or whether or not you consider yourself to have a disability. Neither will your age, gender, gender identity, sex, sexual orientation, religion, beliefs, or political opinions play a part in your application with us. We’re a diverse team in so many ways, and we love it that way.

By sending your application, you declare that you read and understand the Jimdo Applicant Privacy Policy

This job is no longer open
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