Analyst

Analyst

This job is no longer open
As a product-led organization, Global Nielsen Media puts the product at the center of the strategy and brings cross-functional teams together to work on particular products. With over 2,800 global patents in over 80 countries, the Product team drives value with cutting-edge solutions and analytics to create insights. Be a part of creating the innovative solutions that define the media ecosystem playing field and enable media markets to function

ABOUT THE JOB
Nielsen Marketing Effectiveness uses cutting edge technology and industry-leading data
science to tackle some of the hardest problems in marketing science. We empower advertisers,
publishers and agencies with the intelligence they need to drive revenue, increase market
share, and optimize their audiences and investments. Our goal is to provide reaction
measurements at unprecedented speed and scale.

We are looking for a qualified Modeling Analyst to join our Modeling Analytics practice.  In this
role, you will be responsible for applying mathematics, statistics and econometrics into reality to
understand the dynamics of the market and thus help the client in their marketing strategies.
You will work closely with our Data and Customer Success teams to successfully deliver data
insights to address our clients complex business questions.  Successful candidates should have
deep interest in econometric modeling and the ability to derive actionable insights and
recommendations from complex data.

Responsibilities

    • Apply quantitative methods to assess the impact of marketing activities (media,
    • consumer promotions, etc.) and other factors on business performance.
    • Analyze the model’s results and its statistical validity, develop insights and
    • recommendations to be presented to senior modeler and commercial areas.
    • Contribute on the quality on modeling in order to meet project specifications
    • Collaborate with other Nielsen teams to provide holistic support to clients

    • A DAY IN THE LIFE OF A MODELING ANALYST
    • Work as a part of an international project team. Therefore, several conference calls are expected to occurred (English as daily working language)
    • Execute and review statistical models already built in SAS, R or Python. Sometimes, customization is required.
    • Carry out quality controls of the model’s statistical fits, minimize errors and obtain high- quality results.
    • Present and defend the results of your work to internal teams, offering actionable insights and recommendations.

Requirements

    • Advanced students or recent graduates of: Bachelor of Economics, Actuary, Mathematics, Statistics, Industrial Engineering, Business Management/Administration, or Marketing & Advertising (with a quantitative emphasis)
    • Understanding of statistics, especially in the area of linear regression
    • Advanced level of English - oral and written.
    • Intermediate management of Excel 

A little about you

    • Eager to Learn: At Nielsen, we believe in continuous learning. As part of your career within Nielsen, you will go through a rigorous onboarding process covering topics such as Marketing Mix, Statistics, Regression Analysis and much more. You don’t have to be an expert but you should be easy with numbers and have a growth mindset.
    • Curiosity and Enthusiasm: Have passion & confidence to ask “Why?”, “So What?” to dig deep and find a solution even in ambiguous situations.
    • A Problem Solving Mindset:  You are passionate about finding answers to challenging problems and are willing to dig deep to find a solution. You can see both the details and the big picture to solve problems using data.
    • Versatility: You want to work at the intersection of data science and consulting, with the ability to effortlessly move between your deep understanding of data and statistical models, while also deriving business insights and explaining those results to a non-technical audience.
    • Interpersonal skills: You are a team player! Given the matrix org structure, your work requires a lot of collaboration and team working abilities. We look for people who are able to maintain a healthy working relationship with their peers, drive positivity and keep our culture open & fun.

What will you gain

    • Countless Learning Opportunities: Be provided with professional and continuous training
    • Career growth: We strongly believe in meritocracy and giving opportunities to our top talent. There will never be a boring moment in your career within Nielsen. You will grow with us and continually take on more challenging projects and roles.
    • Apply your knowledge: Learn how advanced analytics is applied in real business cases.
    • International environment: You would like to be a part of an international and multicultural team responsible for multi country projects and clients.
    • Cross industry experience: Understand FMCG environment in Americas Promoting work and life balance: Time and location flexibility
ABOUT THE TEAM
Nielsen Outcomes and Platforms uses proprietary and cutting edge analytical tools to tackle
some of the hardest problems in marketing science. We empower advertisers, publishers and
agencies with the intelligence they need to drive revenue, increase market share, and optimize
their audiences and investments. Our goal is to provide reaction measurement at
unprecedented speed and scale.






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This job is no longer open
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