Analyst - Marketing

Analyst - Marketing

This job is no longer open

Why Vacasa

We started with just one home and an idea: to bring homeowners and renters together with smart technology and caring local teams. Today, we’re the largest full-service vacation rental company in North America thanks to the people who give us their best every day. You’ll fit right in if you’re curious, entrepreneurial, and thrive in a rapid-growth environment.

Why Analytics at Vacasa

We turn complex data into informed decisions affecting every aspect of the company, from identifying new business opportunities to streamlining existing processes. We value collaboration and informed decision-making. We’re always learning, always teaching, and always seeking improvement.

What we’re looking for

Vacasa seeks an experienced Marketing Analyst who is passionate about data and how it is used to drive sales and marketing outcomes. The ideal candidate has strong technical chops and demonstrated experience in attribution and lead generation analytics.

What you’ll do

  • Lead Gen & Funnel Analysis: Uncover opportunities for growth and optimization by testing hypotheses, and analyzing marketing tactics. 
  • Data Modeling: Leverage your SQL and analytics skills to build models that attribute credit along the lead gen and conversion funnel.
  • Data Pipelines: Maintain existing data pipelines and build new pipelines, as needed. 
  • Present Results: Clearly communicate your findings, insights, methodology, and recommended actions with non-technical stakeholders. 
  • Project Management: Organize and prioritize concurrent analytics projects.

Skills you’ll need

  • Demonstrated communication, organization, and interpersonal skills
  • Experience in B2B / Demand Gen Marketing
  • 3+ years of experience with sales and marketing analytics 
  • 3+ years SQL experience
  • Experience with A/B testing and data visualization tools (e.g., Looker, Tableau)
  • Considered an Excel ninja by your peers
  • Degree in Digital Marketing, Statistics, Mathematics, Engineering, or comparable field (or equivalent experience)
  • Ability to work from home and resides in one of the followings states: AK, AL, AZ, CA, CO, DE, FL, GA, HI, ID, IL, IN, KS, LA, MA, MD, ME, MI, MN, MO, MT, NC, NH, NJ, NM, NV, OH, OK, OR, PA, SC, TN, TX, UT, VA, VT, WA, WI, or WY

Bonus points for experience with:

  • DBT (tool) and ETL processes
  • Attribution modeling or other advanced statistical/machine learning models 
  • Analyzing direct mail and geospatial data

Compensation

  • $55,000 - $90,000 DOE

What you’ll get

  • Health/dental/vision insurance—employee & family coverage options
  • Employer Sponsored & Voluntary Supplemental Benefits
  • 401K retirement savings plan with immediate 100% company match on the first 6% you contribute 
  • Health & Dependent Care Flexible Spending Accounts
  • Flexible vacation time
  • Paid sick days and holidays 
  • Paid parental leave after one year of tenure 
  • Employee Assistance Program
  • Career advancement opportunities
  • Employee discounts 
  • All the equipment you’ll need to be successful
  • Great colleagues and culture
  • Please visit our careers page to review our full benefits offerings

Vacasa is an equal opportunity employer committed to fostering a diverse and inclusive workplace. We do not discriminate against applicants based upon race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, or other classes protected by applicable law.

Vacasa is committed to maintaining a safe and productive work environment. Possession, use, or being under the influence of alcohol or illegal drugs in the workplace is prohibited.

An offer of employment for this role will be contingent upon the successful completion of a background check.

This job is no longer open
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