Job Description

Zendesk is seeking a Senior Manager, Marketing Analytics & Sales Operations to join the Marketing Analytics team! You’ll be joining a diverse crew of analysts who obsess over different facets of our customer journey, from website experience to initial purchase. We are data-driven marketers, so every major decision starts with data analysis to find opportunity areas and measure our efforts.

You will support our Marketing and Sales Development organizations as a driver of business insights, a beating drum that leads us through each quarter with clarity into what is and is not working. You will be diving into a wide scope of performance marketing and sales development data to help us make the right decisions and achieve our ambitious goals!

Who we’re looking for:

You are a great teammate, a fun fact sharer, looking to inspire and be inspired, not needing sole credit for wins, and able to support others selflessly. You are a spunky person who actually enjoys a challenge and sees it as an opportunity. Unafraid to admit failure and always eager to find solutions, you are resourceful, self-motivated to learn, and unafraid to ask questions in order to grow.

What you’ll do:

• Lead a team of analysts to derive sales development business insights and to help define frameworks to run the sales development organization.
• Conceive and lead analytics initiatives to support marketing and sales development organizations.
• Manage team of analysts to deliver practical insights around campaign return on investment, channel performance, SEO/SEM, account engagement and account funnel progression.
• Define account funnel performance metrics and help guide the evolution of performance marketing measurement.
• Lead XDR (Sales Development & Business Development) management reporting roadmap. Build and lead comprehensive and scalable reporting for the sales development management team.
• Manage, prioritize and optimize processes for handling requests, conducting data due diligence, and discovering of new data sets to improve marketing performance frameworks
• Collaborate effectively with cross-functional teams – marketing, finance, sales, operations and IT.
• Sift through large data sets via query languages and BI tools for dashboards and reporting.
• Continuously consider ways to improve the way we discover, process, and surface data to our partners.
• Be thorough about monitoring metric performance and don’t hesitate to point out new trends or flag potential issues.

Required Skills and Experience:

• BS/BA degree in business, statistics, economics, or related degree OR equivalent combination of education, training, and experience
• 3+ years of management experience
• 4+ years of experience in strategy consulting, data analytics, business intelligence, or related field
• Excellent written and verbal communication skills.
• Experience performing sales and business development analytics. Setting key performance, building custom performance frameworks and building comprehensive reporting
• Experience with B2B marketing funnel reporting
• Significant experience tracking and evaluating digital marketing channels (paid media, paid social, SEO, etc) performance
• Familiarity with Multi-Touch attribution models and campaign return on investment frameworks
• Experience with BI tools (e.g. Explore, Tableau) and advanced Excel or Google Sheet functions
• Strong SQL skills, ability to perform effective querying involving multiple tables and sub queries

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About Zendesk - Champions of Customer Service

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiences — and we stick with it in our workplace. Over 6,000 employees worldwide have the flexibility and trust to choose where they work. The fact is, we know great work happens anywhere. Whether you’re collaborating from your home office, a Zendesk workspace, or the kitchen table, you’re part of one team at Zendesk.

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

For jobs in the US only:  If hired, you will be required to provide proof of full vaccination against COVID-19 and will be provided with an opportunity to request an accommodation for reasons recognized by applicable law. This is a requirement of employment for jobs based in the United States.

For jobs in Australia, Brazil, Canada, the Philippines and Singapore: If hired and required to work in office or in person with others as part of your job, you will be required to provide proof of full vaccination against COVID-19. Zendesk will consider exceptions for reasons recognized by applicable law. This is a requirement of employment for jobs based in Australia, Brazil, Canada, the Philippines and Singapore.

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to benefits@zendesk.com with your specific accommodation request.

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