Sr. Analyst, Customer Strategy & Insights

Sr. Analyst, Customer Strategy & Insights

ABOUT US:

Built around our mission, we started AG more than a decade ago as a way to bring comprehensive and convenient daily nutrition to just about everybody. Originators of the Essentialist Nutrition movement, our philosophy is to focus on a very small number of products based on what the latest science indicates is essential to human health.

AG1 is made from the highest quality ingredients, in accordance with the strictest standards and obsessively improved based on the latest science. 75 vitamins, minerals, and whole-food sourced nutrients in one convenient daily serving. Optimized for athletes, life-letes, and everyone in between. Vegan, Paleo, and Keto-friendly. One scoop or travel packet, 8 ounces of water. Every day. That's it.

Our mission is to empower people to take ownership of their health.


THE ROLE:

The Athletic Greens’ (AG) Growth Analytics team is looking for a talented, driven, self directed Sr. Analyst, Customer Strategy & Insights to create incredibly valuable insights that will result in company growth. You will have the opportunity to work in a data-driven company that appreciates your talents and values the insights you will uncover. You will develop your skills and drive impact by conducting complex analyses using quantitative and qualitative data sources. The findings you articulate into compelling stories will shape marketing plans, digital product roadmaps, onboarding communications and general improvements in member experience.


The role will report to the Sr Manager, Growth Analytics and partner with our Customer Insights and Brand teams who are accountable for deepening understanding of the AG1 customer and using these learnings to continually improve our subscriber and brand experiences. The Sr. Analyst, Customer Strategy & Insights will play an essential role in elevating our understanding of the AG subscriber base.


WHAT YOU'LL DO:

  • Dive deep analyses using a blend of qualitative and quantitative data to drive the development of deep, actionable knowledge of the AG subscriber lifecycle.
  • Function as a strategic thought partner by proactively identifying opportunity areas, collaborating with customer insights teams and translating them into structured analysis, actionable insights, and recommendations.
  • Collaborate with Customer Insights and brand teams to develop hypotheses and methodologies together.
  • Partner with the Customer Insights and Brand teams in the design of messaging tests to measure the efficacy of brand positioning and customer perceptions.
  • Support efforts to define and document customer, membership and brand KPIs to ensure alignment, awareness and appropriate usage of key metric/definitions.
  • Familiarity with impacts of LTV, retention and customer engagement on key business outcomes. the impact on key business outcomes.
  • Aggregate and synthesize data across multiple data sources and platforms to complete required analyses.
  • Partner with Data Engineering and/or Data Science functions to support needs around data and advanced methodologies when required.


WHAT WE'RE LOOKING FOR:

  • Bachelor’s degree in a quantitative, business, marketing or consumer research discipline (Statistics, Marketing Analytics, Economics, Marketing, Marketing Research, etc).
  • 4+ years of experience analyzing, identifying and/or optimizing drivers of customer behavior, retention and LTV, preferably in a DTC Subscription business.
  • Ability to measure the effectiveness of acquisition and retention marketing programs and activities – both online and offline.
  • Experience analyzing customer/brand surveys and customer and messaging tests is a plus.
  • Demonstrated expertise manipulating and blending qualitative and quantitative data and working with transactional customer data to derive analytical insights using SQL, SAS, R, python, VOC platforms such as Qualtrics, as well as tools such as Excel and Google Sheets.
  • Ability to synthesize and translate in-depth data (online/offline) into analytic insights and compelling stories that elevate understanding and drive actions and decision making.
  • Strong analytical and problem solving skills.
  • Strong interpersonal and communication skills across a variety of different partners, including non-quantitative discussions.
  • Ability to “tell the story” behind the data to drive consensus and action.
  • Comfortable balancing multiple projects simultaneously and dealing with ambiguity in a fast-paced, hypergrowth environment.
  • A full life outside of work with personal passions and hobbies!


WHAT'S IN IT FOR YOU?

  • A 100% remote working environment, which has been implemented from day one.
  • An immensely strong company culture that is enforced through the hiring process ensures values alignment and a highly collaborative team.
  • 90% premium coverage for top medical, dental and vision plans.
  • Employer paid short-term disability and life insurance.
  • A mission-driven approach to each and everything that we do, with an overall goal to significantly improve our customer's health and wellness.
  • Paid maternity and paternity leave to allow you to spend time with your new family.
  • A monthly fitness class credit to support you on your health and fitness journey.
  • Annual company-wide retreats and quarterly department-wide meet-ups (COVID permitting).
  • A 401k plan with company-matching because life is an opportunity and we care about your future.
  • Paid holidays and an unlimited vacation policy to ensure you have a healthy work-life balance.
  • The opportunity to work with passionate, high-growth, business-minded colleagues.
  • A brand new company laptop and a generous home-office budget so you can work your best.
  • Access to Athletic Greens product and swag items.


AG is dedicated to providing equitable and competitive compensation & benefits packages. For this particular role, the base salary range is $67,000 - $85,000 and will ultimately be decided at the offer stage, based on an individual candidate’s level of skills and experience aligned with the needs of this role. Base salary is one component of total compensation for this position. We provide a competitive mix of base salary, performance bonus, and stock option allocation for eligible roles.



Athletic Greens is an Equal Opportunity Employer. We are committed to inspiring fulfilling lives, starting with a focus on health and we believe this starts in the workplace. We do this by providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where all team members can thrive, feel a sense of belonging, and make a difference in the world together. We do not discriminate based on age, race, color, religion, sex, sexual orientation, gender identity, national origin, pregnancy, veteran status, disability, or any other status protected by law. We are an equal opportunity employer.

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